Nielsen‘s monthly total TV and streaming snapshot, The Gauge, revealed that in November 2021, consumers spent 5% more time with TV each week than in the prior month. Broadcast television usage lost a share point, dropping […]
Ad Guide Central Texas
Marketing + Media Guide for the Waco, Temple, Killeen, Copperas Cove + Belton Areas
Union Hall hiring marketing specialist
Union Hall: We are so excited to be expanding our team with the addition of a Marketing Specialist! Do you have experience creating and executing marketing strategies? Are you comfortable with day-to-day marketing activities, meeting […]
Union Hall offers out of home advertising opportunities in popular Downtown Waco food venue
Are you a business owner looking for a unique opportunity to reach your audience with a vibrant and community-based experience? Union Hall would love to partner with you on digital signage and other unique marketing […]
Waco-Temple-Killeen PR resource: Local news media contact list
Need to get your press release distributed to local news media in Waco-Temple-Killeen? Central Texas Advertising Guide has compiled a complete list of local newspaper, radio, and television newsrooms along with links, contact names, and […]
Looking for an advertising agency in Waco, Temple, or Killeen, Texas?
Looking for professional help planning and executing advertising campaigns in the Waco, Temple, and Killeen areas? Central Texas Advertising Guide can help! Click the link below for our list of advertising, marketing, and public relations […]
Modern Media signs City Ranch Boot Company
Modern Media, a Waco advertising and marketing agency, announced its newest client this week: City Ranch Boot Company. City Ranch Boot Company is a Waco-based business that crafts custom boots. The company recently opened a […]
Attract Baylor students, faculty, and staff to your business with Go Gold! Discounts
If your company caters to students or faculty at Baylor, or would like to, this program can help you do more business with the Bears. Baylor University’s Go Gold! Discount program aims to incentivize patronage of […]
How to overcome the biggest obstacle in media sales
As a media rep pitching a prospective client on a program that you know can drive the results they want, the biggest obstacle to overcome in convincing them to sign on the dotted line and […]
Waco Foundation Repair retains Modern Media for marketing services
Waco ad agency Modern Media added Waco Foundation Repair Inc to their growing list of local businesses utilizing their advertising and marketing services. The agency specializes in “blend[ing] strategy, design, and branding to give [clients] […]
Creating direct mail ads that attract attention and drive response is more science than art
Capturing attention and driving response are key design and copy objectives when creating an insert to be featured in a cooperative direct mail coupon medium or a stand-alone “solo” mailer. Optimizing the following four elements […]
Ad Guide Central Texas 